Can you update your site yourself? We're not talking about big design changes or anything, just news and announcements, maybe some articles you've written, or a monthly blog post or two.
If you can't, or you don't - you need to and you should! The fact is that search engines like Google absolutely adore fresh, valuable content on websites - so the more content you add and the fresher your site is, the higher the chance that you'll rank highly in search results - meaning more customers and more profits.
Now, the next question is - what to write? This is the hardest bit, so we've prepared three strategies to help you figure out what to write about.
There's always something to write, just remember the golden rules of content and you'll be fine:
Does all this sound hard? Well, once upon it time it was hard to update and manage your own website. But with our online business platform it's simple and intuitive. You can use a range of simple tools to add content. Here's just a few:
You can build a blog - which is like an online diary - quickly and easily. With a blog, you can post thoughts, ideas and observations and share them with your visitors.
Sharing news is easy with Announcements. You can use the announcements modules for news and interesting upcoming events.
Updating your websites pages is simple with our easy to use content editor that looks just like your familiar word processor. This means you can quickly and easily make small additions to your site, yourself.